Land Rover made no secret of the fact that its first 4x4 was based on a Jeep -although there has been serious rivalry between the two brands ever since. At the Land Rover's inception, the Rover Car Company's chief designer, Maurice Wilks, was looking for a vehicle that could be used to remove felled trees from his Welsh holiday home, and hit on the idea of using an ex-WW2 Jeep. Then he realized tht Britain should have a utility vehicle of its own, and the Land Rover was born. With selectable four-wheel drive, leaf springs and a durable ladder-frame chassis, the earliest Land Rover was a massive success with farmers and had true go-anywhere ability. Due to a steel shortage at the time, the body was made of aluminium. The fact that the simplicity of its styling is still echoed in today's Defender proves just how right the original concept was, with over two million vehicles sold.
Land Rover Series One Specifications
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